Ferragamo to me is an Italian Classic. A Innovative brand that balances tradition & trend. A Luxurious name synonymous with Hollywood Cinema & romantic Italian getaways. A brand I have dreamed about working with for years & since my move to Mexico City, that dream has become a reality. I have the great honor of sharing with all of you Ferragamo’s New Shoe Collection, Flower Invasion.
In honor of spring, Flowers invade Ferragamo this season. Ferragamo has launched their new shoe collection Flower Invasion including a “hyper floreale” motif that comes directly from photos taken by Paul Andrew while perusing at some of London’s iconic Flower Markets. Digital floral prints come to life on pumps, ankle wrap heels, patent leather heels and a range of accessories. The Perfect Capsule Collection to welcome Spring from California to Tuscany, a fashionistas spring time dream! Whites, Nudes, Pastels & florals… all of my favorites. Keeping a balance of times, Paul Andrew is inspired by the timeless designs from the Ferragamo archives & blends them with modern textures, motifs & finishings.
I had the amazing opportunity to shoot my favorite pair of heels from Ferragamo’s Newest Collection. You all know I love all WHITE so I had to choose these amazing heels that include the Classic Cage heel in a modern Floral design. Like I mentioned before, Ferragamo is one of the only brands that truly stays connected to its past. Paul Andrew was inspired by the Archives to design this newest collection.
In 1955 Salvatore Ferragamo filed a number of important patents. One was for a metallic heel in various colours, which he created by covering it with a layer of aluminium, and another was for the ‘cage’ heel, which was hollow and light, yet strong. This Cage design has been modernized by Paul Andrew, he gave the cage a new fresh feeling, modern enough for today & years to come. A true designer is inspired & inspires. This Cage Flower Heel to me is the perfect representation of Ferragamo & its defiance of design year after year.
Stay tuned for another pair of heels that I truly love from the Ferragamo Spring Summer Collection. Happy Shopping!